The SAFEmap Approach

SAFEmap have forged a reputation for creating truly effective safety programs.

Watch the video to find out more.

Find Out More

Workplace safety may be too safe

Safety & Health Magazine interview with Corrie Pitzer.

Indianapolis – Corrie Pitzer describes himself as a risk expert, not a safety expert.

“We have made ourselves too safe for our own good,” Pitzer, CEO of Vancouver, British Columbia-based SAFEmap International, said Wednesday during the Leadership Keynote at the 2017 National Safety Council Congress & Expo.

Because of incident-prevention engineering and a hyperfocus on safety that chases “zero” incidents and awards, Pitzer said that safety professionals have a more difficult job today than ever before. Workers, and people in general, feel too safe because of all the safeguards, he noted.

Pitzer relayed the familiar stories of the “unsinkable” Titanic, delayed for launch by a crucial two hours, as well as the high-profile and deadly incidents that afflicted some of the world’s largest organizations: BP, NASA, DuPont and Union Carbide. He identified 25 companies that experienced a total of more than 6,000 fatalities.

“Managers were highly committed and deeply cared about the well-being of their workers,” Pitzer said. “They targeted and achieved safe accident reports, and they got nearer and nearer to zero. They shared safety accolades. Something is wrong.”

With phrases such as “redundancy-induced overconfidence,” “illusion of risk control,” “the cult of compliance” and “the paralysis of protection,” Pitzer made it clear that the future of workplace safety must include new thinking and approaches. He redefined safety as “the readiness to respond to risks.”

“The next revolution in safety will come from people’s minds,” he said.

Old ways should be re-examined, Pitzer said. For instance, companies’ emphasis on earning safety awards or reaching for a certain goal of incident-free days are fostering a culture of silence from workers and their managers, who are fearful of reporting incidents. Indeed, Pitzer cited examples of major companies “safety-washing” their statistics, stretching the truth or not reporting incidents to keep a clean slate.

“There is risk secrecy,” Pitzer said. “Safety has become a good-news story.”

See Safety & Health Magazine Article here

Find Out More

CSSE 2017 Professional Development Conference

September 17-20, 2017
Halifax, NS

Don’t miss Corrie Pitzer, CEO SAFEmap International presenting at this world class event!

When to catch Corrie speaking:
September 19, 10.30am – 11.45am
Topic: Getting from Good to Great… to Awesome in safety performance

Stop by to talk with experts from the SAFEmap team at booth 73!



Contact SAFEmap to find out more

Click here for CSSE 2017 Professional Development Conference website

Find Out More

2017 NSC Congress & Expo

September 25-27, 2017
Indianapolis, IN

Corrie Pitzer, CEO SAFEmap International will deliver a Leadership Keynote which is not to be missed!

When to catch Corrie Pitzer’s Leadership Keynote:
September 27, 8.00am – 9.30am
Topic: The Seven Most Dangerous Ideas in Safety

Session Talk Details
Topic: Getting from Good to Great… to Awesome in safety performance
Time: Check back soon for final confirmation of times and dates



SAFEmaps’ team of experts will also be available at booth 4656 throughout the event. So please drop by and say hello or register below!


The NSC Congress & Expo is the world’s largest annual “must attend” event for safety, health and environmental professionals. For more than 100 years, professionals have turned to this event for industry-leading technology, education, networking opportunities and the tried and true products and services needed to stay at the forefront and remain competitive within the industry.

Contact SAFEmap to find out more

Click here for NSC Congress website

Find Out More